The importance of WOM’s cooperation in product innovations with doctors and clinics is demonstrated by the figures: Since 2009, WOM together with the clinic staff of the Vivantes Humboldt Clinic has tested and validated 24 new products in the field of laparoscopy, which are now used worldwide in hospitals.
Close collaboration with doctors and clinics is particularly important in the process of product innovations in medical technology. Creative ideas and further development of products have the greatest potential if they are initiated in close and direct exchange with the users from the clinic. The credo is: From the clinic – for the clinic!
WOM attaches great importance to working closely with doctors, clinics, and research facilities in the field of life sciences during the development process of product innovations. The exchange with doctors and surgical staff is of enormous importance as the best ideas come about when people work together and the user feedback can flow directly into the product.